An Ultimate Guide to Write an eCommerce Product Description

## Create a Product

You will need to create a product before you can write a description for it. To do this, click on the Products tab on the left-hand side of the screen and then click on Add Product from the drop-down menu.

Enter a name for your product in the Product Name field and click Add. You should now see your newly created product on the list of products on the right hand side of your screen. Click on the name of the product to go to the product’s details page. This page will look something like the one below. You can see that there are a number of fields that you can use to edit the details of your product. The most important of these fields are the Description and Short Description fields. We will be using these two fields to write our product description in the rest of this guide.

Note: If you do not have any products in your store yet, you will see a message at the top of the page saying that you need to add at least one product to your store in order to proceed. Click Add a Product to add your first product to the store.

If you are not sure how to add a product, you can check out the Adding Products to Your Store section of the documentation to learn how to do this.

If you are happy with the product that you have just created, click Save Continue. If you have any changes that you want to make to your product, click the Edit Product button and make the changes. Once you have made all of the changes you want and are ready to move on to writing your product description, click Save Product. This will take you back to the screen where you entered the product details. The next section will show you how to write your product’s description.

## Write a Product Description

The product description is the most important part of any eCommerce product. It is the first thing that a potential customer will see when they click on your product and it is the last thing that they will see before they decide whether or not to buy your product from your store. The product description should be written in such a way that it entices your potential customers to click through to your website to learn more about your product so that they can decide whether it is something that they want to buy. It should also be short and sweet so that it does not take up too much of the customer’s time when they are deciding whether to buy the product or not. In this section, we will be writing a short product description that will entice potential customers into clicking through to our website and learning more about our product.

## Choose a Product Category

The first step that we need to take is to choose a product category that we want our product to be placed in. We can do this by clicking the Categories tab and then clicking on the category in which we want to place our product in. In the image below, we have chosen the Women’s Fashion category. We have also selected the Lingerie sub-category of the Women’s Fashion category. The sub-categories are a great way to organize your products and make it easier for your customers to find the products that they are looking for.

Once you have chosen a category, you should see a screen similar to the one shown below. Click the Add Category button to add the new category to your list of categories. This category will now be available for you to use when you are creating products.

Now that we have created a category for our product, we can start writing the product description for our new product. Clicking on the Write Product Description button will take us to a new screen where we can write the description for the product. This is the screen that we will use to write the short description of our product that will be displayed on the product detail page. The description that we write here will be used as the default description for all products that we add to our store in the future. The text that you write in this field will be visible to all of your customers, so it is a good idea to write a description that is as enticing as possible.